Our Story

Our company was founded in 1992 by Doug Loyd & John Zielenbach as Florida Executive Realty at Tampa Palms. Our only employee then was Michelle Weinhold, who now serves as our General Manager & Vice President. Our original efforts were focused on selling home-sites, new construction and various developer related services exclusively in Tampa Palms. We have certainly grown up since then as the following milestones will show.

1992	Opened our 1st office in the Tampa Palms Welcome Center
1995	Dropped “Tampa Palms” from our company name in anticipation of growth. Formally adopted the “Golden Rule” as our guiding philosophy and everyday operational reality.
1997	Founded Florida Executive Property Services to provide full service property management.
1998	Invited to join RELO-now known as Leading Real Estate Companies of the World. Joined with Philip Clark to form Enterprise Title Partnership.
1999	Opened 2nd office in Carrollwood.
2001	Opened 3rd office in South Tampa.
2003	Opened 4th office in Brandon.
2004	Established full time Relocation Director position as a permanent addition to our staff.
2005	Expanded existing training program to year around Coaching for Excellence program.
2006	Acquired Michael Davis Realty to expand Brandon area presence.
2007	Added in-depth Masters Series to training schedule. Opened Center for Excellence and Business Development.
2008	Developed and launched formal Live Fire Observational Program for new agents. Rolled out next generation interactive website.
2011	Survived 2007, 2008, 2009, 2010 and 2011 intact and ready to expand.
2012	Celebrated 20 years in business with company wide dinner and awards party.
2013	Began change of company colors to Gold and Black to reflect our commitment to the “Golden Rule” and operating in a fiscally sound manner. Joined Luxury Portfolio.
2014	Opened 5th office in Westchase. Roll out of the 5th generation website. Acquired New Homes America to expand new construction client services.
2015	Created the Florida Executive Realty HOPE Foundation to collectively & intentionally better our community. Rolled out 3rd generation Florida Executive Property Services website. Combined all Teaching, Training, & Coaching efforts into one comprehensive program that we call S.E.A.L. Training.
2016	Rolled out 2nd generation Florida Executive New Homes website Created and implemented the Start Gold Early Career Management program for new licensees.
2017	Florida Executive Realty celebrated 25 years in business. Florida Executive Property Services celebrated 20 years in business. Florida Executive Realty was acknowledged as being in the top 1,000 real estate companies in the USA by RISMedia.
2018	Opened 6th office in FishHawk Ranch
2020	Featured on the cover of Rismedia’s national trade publication: Real Estate in March 2020 edition. Incorporated Ninja Selling’s Agent Accelerator into S.E.A.L. Training.
2021	Nominated for Leading Real Estate Companies of the World highest award- the Diamond Award
2022	Florida Executive Realty celebrates 30 years in business. Launched 6th generation Florida Executive Realty website and 4th generation Florida Executive Property Services website