Our Story

Our company was founded in 1992 by Doug Loyd & John Zielenbach as Florida Executive Realty at Tampa Palms. Our only employee then was Michelle Weinhold, who now serves as our General Manager & Vice President. Our original efforts were focused on selling home-sites, new construction and various developer related services exclusively in Tampa Palms. We have certainly grown up since then as the following milestones will show.


Opened our 1st office in the Tampa Palms Welcome Center


Dropped “Tampa Palms” from our company name in anticipation of growth.
Formally adopted the “Golden Rule” as our guiding philosophy and everyday operational reality.


Founded Florida Executive Property Services to provide full service property management.


Invited to join RELO-now known as Leading Real Estate Companies of the World.
Joined with Philip Clark to form Enterprise Title Partnership.


Opened 2nd office in Carrollwood.


Opened 3rd office in South Tampa.


Opened 4th office in Brandon.


Established full time Relocation Director position as a permanent addition to our staff.


Expanded existing training program to year around Coaching for Excellence program.


Acquired Michael Davis Realty to expand Brandon area presence.


Added in-depth Masters Series to training schedule.
Opened Center for Excellence and Business Development.


Developed and launched formal Live Fire Observational Program for new agents.
Rolled out next generation interactive website.


Survived 2007, 2008, 2009, 2010 and 2011 intact and ready to expand. 


Celebrated 20 years in business with company wide dinner and awards party.


Began change of company colors to Gold and Black to reflect our commitment to the “Golden Rule” and operating in a fiscally sound manner.
Joined Luxury Portfolio.


Opened 5th office in Westchase.
Roll out of the 5th generation website.
Acquired New Homes America to expand new construction client services.


Created the Florida Executive Realty HOPE Foundation to collectively & intentionally better our community.
Rolled out 3rd generation Florida Executive Property Services website.
Combined all Teaching, Training, & Coaching efforts into one comprehensive program that we call S.E.A.L. Training.


Rolled out 2nd generation Florida Executive New Homes website
Created and implemented the Start Gold Early Career Management program for new licensees. 


Florida Executive Realty celebrated 25 years in business.
Florida Executive Property Services celebrated 20 years in business.
Florida Executive Realty was acknowledged as being in the top 1,000 real estate companies in the USA by RISMedia.


Opened 6th office in FishHawk Ranch


Featured on the cover of Rismedia’s national trade publication: Real Estate in March 2020 edition.
Incorporated Ninja Selling’s Agent Accelerator into S.E.A.L. Training.


Nominated for Leading Real Estate Companies of the World highest award- the Diamond Award


Florida Executive Realty celebrates 30 years in business.
Launched 6th generation Florida Executive Realty website and 4th generation Florida Executive Property Services website

While this quick walk down memory lane is a good reminder of how far we have come, it better serves as a beacon towards how far we can go.

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